Sam Waicberg

Mr. Waicberg is the President of CareAR Holdings, A Xerox and ServiceNow supported company. CareAR is an AR/AI powered enterprise visual support platform that makes expertise accessible instantly for customers, employees, and field workers. As the Service Experience Management (SXM) leader, CareAR specializes in bringing the service experience and customer experience together in a seamless digital workflow. Prior to this role, Mr. Waicberg was the General Manager of Xerox Digital Services, a Xerox Business Unit focused on digital transformation by way of automation, efficiency, and innovation for its customers, and solutions. Additionally, Mr. Waicberg joined Xerox via the acquisition of CareAR Inc., where he was the Co-Founder and CEO. Mr. Waicberg is a veteran of the communications software industry and is passionate about creating solutions that disrupt industries, transform work functions, and improve the quality of our daily lives. He was previously the VP of Business Development at Vidyo, and Chief Marketing Officer at Genband. Mr. Waicberg first got involved with the Principals at Caydan when he was the CEO of their investment Ipera Solutions, Inc., a voice messaging services business that was successfully sold to PAETEC Holding Corporation.

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